• Instagram Paid Ads
• Facebook Paid Ads

AT A GLANCE

• Content Creation
• Search Engine Optimisation (SEO)
• Google Ads (PPC)
• Lead Generation
• Website Maintenance
• Instagram Paid Ads
• Facebook Paid Ads

A FINE LIME TRANSFORMATION.

Lime has one clear mission – to create beautiful living spaces. With design led principles and an honest, reliable approach, Lime is built upon a strong foundation of blending structural and interior design concepts into one comprehensive service with customer satisfaction at its core. Lime specialise in designing and creating kitchens, bathrooms, bedrooms, living and work spaces. 

The Challenge

Before partnering with us, Lime Showrooms faced challenges with their digital marketing efforts. Their previous agency was not fully optimising their marketing channels, resulting in suboptimal lead flow and online visibility. Lime Showrooms needed a comprehensive, end-to-end, strategic approach to maximise their digital marketing potential and improve their lead generation efforts across multiple channels.

Our Strategy and Solution

To address these challenges, we implemented a multi-faceted digital marketing strategy focusing on Google Ads, Meta Ads, SEO, landing pages, and website hosting. Our aim was to create a seamless and highly effective approach to attract and convert high-quality leads while enhancing their overall online presence.

1. Google Ads and Meta Ads: We launched targeted advertising campaigns on Google and Meta platforms, tailored to reach homeowners seeking luxury home designs. By leveraging advanced targeting options and crafting compelling ad creatives, we ensure that Lime Showrooms’ unique value propositions are highlighted, attracting the right level of customer that ultimately benefit and use Lime’s services.
2. SEO Optimisation – after conducting an in-depth SEO audit to identify areas for improvement. The Tip-Top team got to work with implementing on-page and off-page SEO strategies, including keyword optimisation, local SEO optimisation, content creation and backlink building amongst many other SEO deliverables. These on-going SEO efforts keep Minimal Frame Projects’ search engine rankings mega competitive, driving organic traffic to their website and ultimately enhancing their visibility in search results within their target areas of Surbiton and surrounding areas.
3. Landing Pages: We have designed and developed custom landing pages optimised for conversions. These landing pages featured compelling content, clear calls-to-action, and an intuitive user experience, guiding visitors through the sales funnel and encouraging them to take the desired actions. Having specific landing pages that marry up with the specific ad campaigns, the customer journey becomes seamless – crucial when generating leads.
4. Website Hosting: We provide reliable and secure website hosting services, ensuring that our client’ website remains fast, responsive, and accessible at all times. Our hosting solutions also included regular updates and maintenance, ensuring optimal performance and security.

Results and Impact

Our strategic approach has delivered significant results for Lime Showrooms:

• Increased Lead Generation – the optimised Google Ads and Meta Ads campaigns have generated a consistent stream of high-quality leads coming in for Lime to work on.
• Enhanced Online Visibility – our SEO efforts have improved their search engine rankings, resulting in higher and most organic traffic to their website. This increased visibility is contributing to positioning Lime Showrooms as a leading in their field, within the local proximity.
• Optimised Conversion Rates: The custom landing pages we developed have significantly improved conversion rates, turning more visitors into leads. This has streamlined the sales process and boosted overall lead quality.
• Reliable Website Performance: Our website hosting services have ensured that Lime Showrooms’ website remains fast, secure, and reliable. This enhances the user experience and contributes to higher engagement and satisfaction.