Google Search Ads
When someone searches for your product or service on Google, that’s your chance to be front and centre and if you’re not there, your competitor will be. Google Search Ads give you immediate visibility in front of people actively looking for what you offer.
At Tip-Top Media Co., we create search campaigns designed to attract quality leads and convert them into customers, not just rack up clicks. As a certified Google Partner, we’ve got the expertise, insight, and track record to make your campaigns perform.
Be there at the moment of intent. Our Google Search Ads connect your offer with high-intent users actively looking for what you sell — bringing you better leads, faster.
Why Google Search Ads?
Google Ads are ideal for small to medium-sized businesses that need fast, measurable results. Whether you’re a trades business, service provider, or e-commerce brand, Google’s intent-based targeting puts your business in front of people who are actively searching for what you do.
Unlike organic SEO, which takes time to build momentum, Google Search Ads can start delivering results almost immediately. You only pay when someone clicks and when campaigns are properly managed; those clicks turn into real enquiries, calls, and sales.
As your campaigns evolve, we track every metric, test every variation, and focus on the outcomes that matter most to your business. Whether you’re focused on calls, form submissions, or high-ticket conversions, we’ll help you dial in your ads to drive measurable ROI.
What’s Included in Our Google Search Campaigns
We don’t believe in copy-paste strategies. Everything we do is built around your goals, sector, and customer journey.
When you work with us, you’ll get:
Intent-Led Keyword Research
We target high-converting search terms that align with real customer intent.
Conversion-Driven Ad Copy
Clear, persuasive ads designed to spark clicks and drive action.
Landing Page Support
We optimise your existing pages — or build them from scratch for better results.
Conversion Tracking
Track every call, form, or click to measure true campaign success.
Ongoing Optimisation
We test and tweak continuously to cut waste and boost ROI.
Fast, Clear Communication
Same-day replies, plain-English reports, and full transparency.
Trusted by Businesses Across the UK
From start-ups to established brands, our clients rely on us to drive leads, boost revenue, and make marketing easy. But don’t just take our word for it…
Who Google Search Ads Are Best Suited For?
Google Search Ads are an ideal choice for:
Local service businesses (builders, electricians, landscapers, etc.)
High-value B2C services (clinics, cosmetic services, home improvement)
Niche product retailers with high-intent keyword search volume
Car leasing companies or dealerships promoting offers and finance deals
Mortgage brokers, financial advisers, and legal services
Any business that needs qualified leads — fast
It’s also a perfect pairing with Google Shopping Ads, especially if you’re running an online store or promoting stock-based products alongside a service offering.
Why Work With Tip-Top Media Co.?
We combine technical PPC knowledge with practical business thinking. That means every campaign is built not just to work, but to make commercial sense.
As a Google Partner, we’re backed by Google’s own quality standards and insights. Our team stays up to date on best practices, changes to the platform, and new optimisation techniques so you don’t have to.
Most importantly, we keep you informed with strategy reviews, performance insights, and real-time updates. You’ll always know what’s happening, why we’re doing it, and what the results are.
Frequently Asked Questions
How quickly can I expect results from Google Search Ads?
Many businesses start seeing results within the first 2–4 weeks once the campaign goes live, though results can vary based on budget, industry, and competition.
How much do I need to spend?
It depends on your goals, of course but we recommend a starting budget of at least £500 per month. This gives enough data for performance analysis and ensures your ads are competitive in the auction. For a tailored recommendation, get in touch!
Will I be locked into a contract?
No, we don’t believe in long-term contracts. We offer flexible monthly retainers with low minimum commitments.
What’s the difference between Search Ads and Shopping Ads?
Search Ads appear as text-based results at the top of Google’s search listings when users type in a keyword. Shopping Ads, on the other hand, include product images, prices, and retailer info, and they appear in a carousel format. If you’re selling physical products online, Google Shopping Ads can be a powerful complement to your Search campaign.
Will I have access to my Google Ads account?
Yes, full transparency is key. You’ll have access to your ad account and live dashboards so you can see how your budget is being spent at any time.
Can you help if I’ve already got campaigns running?
Absolutely. We can take over existing campaigns and either optimise or rebuild them depending on what’s performing and where improvements are needed.
What Our Clients Say on Camera
Real feedback from real businesses. Watch our clients share how Tip-Top Media Co. helped them grow, streamline, and stand out — in their own words.
