Instagram Advertising
Instagram isn’t just a place for pretty pictures anymore, it’s one of the most powerful performance marketing platforms available. With over 30 million UK users and deep integration into Meta’s robust ad ecosystem, it provides businesses with the unique ability to capture attention, generate leads, and convert users into paying customers.
At Tip-Top Media Co., we create scroll-stopping Instagram ad campaigns that blend strategy, creativity, and data-driven decisions to deliver real results. From high-converting Story and Reel ads to dynamic retargeting strategies, our approach ensures every pound of your budget works harder.
We create scroll-stopping Reels, Stories, and Carousel ads that blend performance strategy with standout visuals — helping you engage the right audience and convert views into action.
Why Instagram Ads?
Instagram is designed to inspire action. Whether it’s a swipe-up to your product page or a direct message inquiry from a Story ad, the platform is engineered for engagement. That makes it perfect for:
Building brand awareness with eye-catching visual content
Driving traffic to landing pages or online stores
Generating leads directly from the platform
Retargeting engaged users to bring them back to your offer
With access to Meta’s full advertising network, Instagram Ads can run alongside Facebook Ads for maximum reach at no additional cost, making your budget go further.
Instagram is a video-first platform. We create Reels, Stories, and carousel ads designed to engage and convert.
Need help producing scroll-stopping Reels or Stories? We’ve got you covered — from concept to post-production.
Stories Ads
Full-screen, high-impact ads that appear between Stories — perfect for CTAs and quick actions.
Reels Ads
Mobile-first, short-form videos that blend seamlessly into the feed and drive engagement.
Carousel & Collection Ads
Multi-image or product-driven ads ideal for showcasing ranges, features, or shoppable collections.
Our Approach to Instagram Ads
We tailor every Instagram ad campaign to your goals. Whether you’re launching a new product, scaling an offer, or just need more leads, we manage every part of the process:
Campaign Planning
We craft goal-focused strategies based on your product, audience, and growth stage.
Creative Assets & Copy
Scroll-stopping visuals and ad copy tailored to Instagram’s visual-first platform.
Smart Targeting
We use Meta’s advanced tools to reach the right audience at the right time.
A/B Testing & Optimisation
We test, tweak, and scale what works — continuously improving performance.
Clear Reporting
You’ll get transparent insights that show what’s working and where we’re improving.
CRM Integration
We connect your Instagram ad leads directly into your CRM or email platform for faster follow-up and better conversion.
Trusted by Businesses Across the UK
From start-ups to established brands, our clients rely on us to drive leads, boost revenue, and make marketing easy. But don’t just take our word for it…
Instagram Shopping & DPA (Dynamic Product Ads)
If you’re running an e-commerce store, Instagram Shopping and Dynamic Product Ads (DPA) can automatically promote your most relevant products to people who have already shown interest. These ads dynamically update based on a user’s activity, increasing the chance of conversion.
Remarketing That Performs and Proves It
We retarget users who’ve engaged but haven’t converted using Meta Pixel data and in-app behaviour. Our remarketing campaigns are tailored to re-engage with the right message at the right time — and we track every click, impression, and conversion to show exactly what’s working.
Who Is Instagram Advertising Right For?
While Instagram is incredibly versatile, it performs especially well for brands that are visually-led or audience-driven, such as:
E-commerce stores and fashion brands
Lifestyle services and personal brands
Automotive, fitness, interior, and food businesses
Frequently Asked Questions
How much should I spend on Instagram ads?
We can work with budgets starting from as little as £500/month, scaling up based on your goals. Our team will recommend the best structure for ROI.
Do Instagram Ads work for B2B?
Yes, especially when your B2B offer is visually compelling or ties into brand storytelling. We’ve seen success for consultants, designers, and even SaaS platforms.
Can I run Instagram Ads without a Facebook account?
Technically yes, but you’ll need access to Meta Business Manager to use all targeting, tracking, and reporting features effectively.
How long before I see results?
Most campaigns generate traction within the first few weeks, with ongoing optimisation improving performance month to month.
What Our Clients Say on Camera
Real feedback from real businesses. Watch our clients share how Tip-Top Media Co. helped them grow, streamline, and stand out — in their own words.
